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Online Communities and the Law of Nature

It is a common law of nature that mammals are drawn to be a part of a community. There are very few mammals in the eco-system that live alone. So, the recent growth of online communities should be no surprise at all. People want to be a part of “something” especially when that “something” surrounds a topic like a hobby or a lifestyle. If the eco-system of the earth revolves around this one theme why would we feel that the digital eco-system should be any different? After all, the digital eco-system is simply a group of mammals connected by the net.

User Generated Video Expects 34 Billion Views in 2008

From the Center For Media Research, "According to a recently published market report from AccuStream iMedia Research, user Generated Video (UGV) scored 22.4 billion views in 2007, up 70% over 2006. Semi professional content grabbed a 47.5% total share on MySpace TV, and the Screen Bites category on Crackle.com generated a 17.5% cumulative share of total views."
Read more... [User Generated Video Expects 34 Billion Views in 2008]

Let the Big Dogs Fight, Niche Publishers Shine Bright

While the big publishers fight for their share of the netscape, its time for niche publishers to show why being agile is often better than being big.
Read more... [Let the Big Dogs Fight, Niche Publishers Shine Bright]

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Online Minute Blog

Just An Online Minute... Town and Country And Longines Honor Women Who Make It Rain For Others
Town and Country magazine reminds me of my early childhood in Mentor, Ohio, where my family lived in a perfect new house, in a perfect cul de sac with perfect neighbors with perfect children. ...
Just An Online Minute... Bread And Corsets: A New York Weekend Of Starch And Art
I have this rule for myself to keep sane, or at least to maintain a consistent level of manageable insanity. And that rule is: the weekends are my own. This probably seems logical...
Just An Online Minute... Size Matters To "Micromarketing" Author Greg Verdino
Last night, I covered an adult party.

Online Insider Blog

What Makes A Great Salesperson In The Automated Age? Some Answers
I just finished the book "Talent is Overrated" by Fortune's Geoff Colvin. It makes two key points that can help us answer the question I asked in my last column; "What makes a...
Woe The Digital Sale: Can I Get A Little Feedback?
Question from a seller of digital advertising: I always ask my current agency partners how my site is performing because I'm worried I'm going to get canceled from the plan. But they never seem to...
Meeting Anari -- And Closing the Door On Ad Networks
Trust is all that binds us. Here's a story of a little girl who knows that -- a bridge to what I want to say about how, as an industry of online publishing, we are...